MICHAEL SCHWARTZ
 
 

Boat Ashore Productions is an award-winning creative studio, experiential house and digital production company, making magic since ‘06 with a global network of trendsetting artists.

 
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Whether you need a one man band or full service team, here’s a taste of what we do…


 
 
 
 

 CREATIVE SERVICES

  • Film, Event & Creative Direction

  • Content & Experiential Design

  • Entertainment and Unique Talent Sourcing

  • Concept & Treatment Writing

  • Social Development, Strategy & Management

  • Marketing & Art Direction

  • Brand, Script, Speech, Copy & Ghost Writing

  • Business Growth, Audience Cultivation & Amplification Strategy

 
 

PRODUCTION SERVICES

  • Full Service Content Creation

  • Choreography, Staging, & A/V Design

  • Onsite Management & Event Coordination

  • Photography, Videography & Video Packaging

  • Location Scouting & Space Rentals

  • Budget Preparation

  • Staff & Volunteer Recruitment

  • Presentation & Vocal Coaching

 
 

FORMATS (LIVE + VIRTUAL)

  • Concerts, Parties, & Award Shows

  • Galas, Benefits & Fundraisers

  • Marketing, Documentary, Narrative and Music Videos

  • Festivals, Conventions & Conferences

  • Press, Advertiser Events & Non-Profit Events

  • Product Launches & Brand Experiences

  • Company, Team & Family Retreats

  • Theatrical, Immersive & Mixed Media Experiences

 
 

PROGRAMMING

  • Celebrity Fitness & Dance

  • Private Concerts & Sound Baths

  • DEI, Finance, & Professional Development

  • Meditation, Mindfulness, & Mental Health

  • Creativity, Productivity, & Personal Development

  • Thought Leader Lectures & Conversations

  • Wine Tastings, Cooking Tutorials, & Nutrition

  • PT, Stretching, & Massage Workshops

  • Group Activities, Games, & Scavenger Hunts

  • Floral & Green Thumb Workshops

  • Luxury Travel Consults

 

HOW I PLAY

I enjoy surprises. My favorite feelings are wonder and awe. I get excited by the quick breath and the elevated pulse that come from something new or unexpected. That’s why I enjoy playing with form and space.

I play with form by making stories participatory, blending fiction and non-fiction narratives, merging disciplines, involving communities, integrating new technologies with live events, blurring lines between theatre and experience, creating opportunities for social impact.

I play with space by invigorating the senses, building organic collision zones, unifying the digital and the tactile, integrating creative architecture and design, inspiring authentic emotional connections, facilitating safety and inclusion.


CASE STUDIES

 

ORCA / TIKTOK SHOP

·      Produced the TikTok Shop pop-up experience for Orca at Salesforce Connections Conference in Chicago and VidCon in Anaheim

·      Collaborated with brand partners on 360 experiential integration

·      Brand partners included Society 6, e.l.f. cosmetics, Pac Sun, Barstool Sports, and XO Marshmallow

·      Produced Orca's first shoppable Community Party with 200+ creators and 15 participating brands

·      Brands included Estée Lauder, E.L.F. BEAUTY, Farmacy Beauty, Jason Wu Beauty, and KimChi Chic Beauty

BETTER SPACES

·      Created, programmed, produced, and executed both digital and site-specific experiences at various Class A buildings across the country with a focus on wellness and community building

·      Created, programmed, produced, directed, wrote and hosted the four-day virtual festival, BETTER WORK WEEK (21 talent, 12 unique programs - betterspaces.com/betterworkweek)

·      Acted as developer, nurturer and guardian of Better Space’s experiences, culture, and experiential brand identity

·      Contributed strategy, programming and support to scale business model for national implementation

·      Scouted, sourced, managed, and onboarded talent (200+) and staff (30+); Cultivated worthwhile partnerships and relationships with relevant talent and vendors

·      Developed, structured, and detailed program experiences, language, and 360 marketing copy

ALL STAR CODE

·      Created, developed and managed various workshops and events at top tech company HQ’s including Google, Spotify, Microsoft, AOL, and General Assembly

·      Created, produced and managed large-scale fundraisers, including six annual benefits on an East Hampton beachfront estate, combined gross $5m+

·      Photographed events, produced and directed marketing videos, wrote speeches

·      Recruited, managed and onboarded staff, volunteers, and teachers

·      From concept to execution, provided management, copy writing, photography, art direction and tracking for all communications

·     Comms included newsletters, annual reports, donor packets, posters, postcards, programs, social media campaigns, websites, swag, and other branding collateral